With this virtual mirror Explore Engage promises you the luxury of trying on fashion items without going to the store.
What is it?
Explore Engage and Boutique Accessories collaborated to embed a special tool in the website of Boutique Accessories, namely a ‘virtual mirror’. By using this tool, shoppers can try on jewelry virtually, make pictures of the items they tried on, share these and eventually, buy them.
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How does it work?
Using both facial recognition and gesture recognition software, shoppers are enabled to interact with the application. Nex to this, they can of course also use the mouse. Additionally, shoppers can share their photo while wearing the item, on facebook or e-mail it to others.
What is its core value?
Ease, fun and social.
Watch the video below: